Typeface Index: Victoria (Central)

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Identified by Nicholas J. Werner as one of Schroeder's faces, but without a date or suggestion of where Schroeder was employed at the time. [1]

Identified by Loy (in his biographical sketch of Schroeder) as a "production" of Schroeder while employed at Central Type Foundry. Loy notes specifically (in a parenthetical remark for this face) that it was "after designs by Carl Schraubstadter). [2] Saxe, in his edition of Loy, shows it and dates it to ca. 1886.

Mullen observes that it is closely related to Atlanta (Central), and "covered under the same patent" (which would be US design patent 16,946 issued 1886-10-19 to James A. St. John). [3]

While Victoria does indeed much resemble Atlanta, it actually differs in important details from the later Victoria Italic (Central) / Victoria Italic (Pacific States). (See, e.g., the cap 'R'.)

Victoria was offered by ATF for several years after the amalgamation of Central into ATF. It is shown in the 1900 ATF Desk Book of Type Specimens , but not in the 1906 American Line Type Book . It was not assigned an ATF series number (these were assigned beginning about 1930). There is no mention of its lining characteristics (if there were any) in the 1900 ATF specimens from at least 1897 on.

1. Notes

1. Werner, N. J. An Address by N. J. Werner of St. Louis. St. Louis: [St. Louis Club of Printing House Craftsmen, 1931. , reprinted as "St. Louis in Type-Founding History" Share Your Knowledge Review, Vol. 22, No. 3 (January 1941): 21-26.

2. Loy, William E. "Designers and Engravers of Type," No. 11 - Gustav F. Schroeder. The Inland Printer. Vol. 22, No. 3 (1898-12), p. 338.

3. Mullen, Robert A. Recasting a Craft: St. Louis Typefounders Respond to Industrialization. (Carbondale, IL: Southern Illinois Univ. Press, 2005).


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