Typographical Advertising and Promotional Material

Lanston Monotype Machine Company

image link-topic-sf0.jpg

[click image to read]


image link-to-lanston-monotype-opening-up-monoytpe-faces-the-monotype-unit-system-mtf1-sf0.jpg

"Opening Up" Monotype Type Faces (ca. 1935-1940s)

Subtitle: "The Monotype Unit System." {MTF1}

Click here for the full-resolution version (75 Megabytes).

[click image to read]


image link-to-lanston-monotype-traditional-length-descenders-mtf1-sf0.jpg

Traditional Length Descenders ("H9")

Describes alternative cuttings of several typefaces redesigned so as to have longer ("traditional length") descenders. This is promoted as a feature of Monotype machine typecasting vs. modern foundry typecasting after the introduction of the standard lining system (which resulted, they say, in "lower case letters [being] made shorter than their proper proportion dictates.") These recuttings are identified by the suffix "H9" after the point size (not the series number). Monotype Matrix Information (ca. 1935-1940s) identifies the meaning of the "H9" suffix as "Redesigned."

Click here for the full-resolution version (206 Megabytes).


Select Resolution: 0 [other resolutions temporarily disabled due to lack of disk space]