Ludlow Model M Brochure

1. Identification

This is a Ludlow Typograph Company brochure promoting the Ludlow Model M. (The Ludlow was officially called the Ludlow Typograph Machine, primarily for historical reasons. Most people simply refer to it as a "Ludlow," however.) I acquired it along with my Model M, which is s/n M16,615 (built in 1966). This brochure is without date, but assuming that it is contemporary with my machine, it would have been published without copyright notice at a time when such notice was required, and would thus have fallen into the public domain upon publication. If this is the case, then this present digital version would also be public domain, as I assert no further rights over it. I'm simply making it freely available for Ludlow enthusiasts.

This was a difficult scanning project, as the brochure is too large for my scanner. I had to scan this brochure in sections, therefore. The presentation of it here shows it first in small scale (5%) rather crudely reassembled into its original form. Then I've arranged 5% versions of the original scans in a table in approximately their correct relative positions. (This is upset a bit in the first side because I had to scan the central column showing matrix sticks in three passes.) These images in turn link to reasonably sized reductions of the original scans (20%), taken from 600dpi scans. I scanned it at both 600dpi and 1200dpi. This scanning and presentation are by no means perfect, but at least the information is now preserved digitally. If you have a need for the full-resolution scans, please contact me.

Note: A version of this brochure, produced from these scans, is also hosted at the MetalType Library (UK).

Here's a composite view of what I'll call the "recto" of it (which is more or less the inside of it as it folds open), imperfectly pasted together at 5% of the original scan size:

The visual columns here don't quite correspond to the folds of the original. There is one long horizontal fold across the middle, but the first vertical fold occurs in the middle of the second visual column (that is, right down the descriptions of the matrix sticks). The second vertical fold occurs down the right vertical green stripe, making the "Modern and Traditional Faces" column its own folded section.

Here are the original overlapping scans, arranged in their correct relative positions. These are shown reduced to 5 percent of the 600dpi scans. They are linked to 20 percent versions. For more detailed views, go to the original 600dpi or 1200dpi scan files directly.

Here's a composite view of the other side, imperfectly pasted together at 5% of the original scan size. Note that this shows how the brochure folds, really. The upside-down panel in the upper middle is the front cover, and the panel below it the back cover. The two panels on the right fold down into the direction of your screen, making the first pages seen when the brochure opens the "The New Standard of Quality" panel and the six-photo features panel below it. The narrower "Typefaces" panels also fold "inward," and form a separate section both in terms of content and paperfolding.

Here are the original overlapping scans of this side, arranged in their correct relative positions. As with the scans of the other side, these are shown reduced to 5 percent of the 600dpi scans and they are linked to 20 percent versions. For more detailed views, go to the original 600dpi or 1200dpi scan files directly.